Written in the Stars
A wedding that was written in the stars, but driven by immersive multimedia.
Cultural & Museums, Tourism & Heritage, Event Entertainment
Cultural, Themed Entertainment, Facades, Events
Jaipur, India
Suggestive of its name, "Written in the Stars" is a sparkling initiative between Chopra's Designs and event designers, A Cube Project at the Jai Mahal Palace in Jaipur for a wedding orchestrating the couple's love for all things celestial, using LED wall design.
Based on the vision to create and deliver immersive experiences, the projection mapping weaves nature's hidden celestial symphony into a spectacular adventure that comes to life in a spectacle that defies the ordinary. Portraying a journey through multiple galaxies on varied surfaces, the guests are treated to a breathtaking odyssey that celebrates the cosmos by constantly changing sizes on the canvas within the fort facility. As a precursor to the enchanting immersive experience created inside the fort, the entrance facade is a testament to Chopra's Designs as visual artists with the facade projection of Vincent Van Gogh's 'Starry Nights' on the LED side wall panels. As one walks in, the pathway flanks into an interactive tunnel with touch sensors, while projection mapping is utilised to light up multiple spots as the guests walk down its path. Various surfaces are used to depict the universe, from the converging tents to the suspended disco ball and the carpeted floor, all aligning into a canvas of hosting the starry sky.
The immersive experience is tailored to highlight the natural beauty with video and light projections, facade lighting, LED wall designs, and special effects. From the artistic prowess of multimedia design by Chopra's Designs and ACube Project in design conceptualisation, they collectively create and deliver a multitude of immersive experiences as well as boost innovative initiatives within extended reality.
AKFD Factory
Celebrated designer Ayush Kasliwal’s furniture design arm gets a technologically creative upgrade.
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Lighting Design, Acoustics & Audio
Social Impact, Themed Entertainment, Art Installations
Jaipur, India
Often, through artistic collaborations with visionary architects, some aesthetically and conceptually forward spectacles are created. Such is a collaboration between visual artists Chopra's Designs and architects AKFD Studio, where the latter's furniture factory in New Delhi, India, is transformed into an engaging audiovisual experience to explore the realm of boundless possibilities when functionality, art and entertainment converge.
The industrial charm of the furniture factory provides a contrast to the whimsical elements of the immersive design. By harnessing cutting-edge lighting techniques, projection mapping, and immersive acoustics, this otherwise unassuming space is infused with a newfound dynamism. Within the expanse of the factory's open layout, visitors are invited into the celebration of this creativity, where an alternate reality to the space is unveiled. Architectural lighting is elevated to innovative lighting design, employing an array of LED laser beams choreographed to harmonise with the enveloping audio. This mix-media presents the space with depth and intrigue, affirming that even the most pragmatic spaces can be reimagined as galleries of innovation. The acoustics are not just an auditory experience; they are meticulously designed through audio engineering to resonate with the overarching concept, composing a symphony that can not only be heard but also emotionally experienced. This results in a treasury of immersive moments within this captivating art installation.
The warehouse setting is reconstructed as a canvas for artistic expression through thorough conceptualisation and new-age technology implementation. As the factory's dutiful original purpose evolves into a field of imagination, this journey from utility to artistry emphasises the potential of technology as a transformative force and a powerful catalyst, elevating the potential of every space.
